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Why mass following on Twitter isn’t a good strategy for your business

Twitter has become one of the most powerful social media marketing tools available to small business owners. WLB guides you through the best ways to maximise your returns from Twitter based marketing.

WLB talks to London VC Nic Brisbourne

Nic Bisbourne is a VC veteran and partner at London venture capital firm DFJ Esprit. Wired magazine recently placed him at number 49 in the Wired 100 of movers and shakers that are shaping our digital world.

WLB talks to GlassesDirect founder Jamie Murray-Wells

WLB talks to Jamie Murray-Wells, a leading young entrepreneur and founder of Glasses Direct, the hugely successful online retailer or prescription glasses.

Guest post: The 4 first steps when marketing your new business online

The following is a guest post by Joseph Eitan founder of Photo Paper Direct. Joseph started the business a few years ago which now sales a selection of Inkjet media from large format rolls to cartridges. Congratulations! You’ve opened your business, got your website up and running and now you can’t wait to start selling. [...]

Visit the Orange Business Shop

Create a flexible plan to suit your business needs; from one smartphone to hundreds of devices, dongles or business broadband. Orange can create a package that grows with your business.

Think global, act local: Using localisation to net new business

The following is a guest post by Christian Arno from Lingo24. He discusses how business of all sizes can expand their business overseas by using easy and relatively inexpensive localisation tactics.

Interview with internet entrepreneur Neil McHugh

Neil McHugh is the co-founder and marketing director of The Right Group Ltd, the company behind the hugely successful mobile phone comparison site Rightmobilephone.co.uk.

Slough’s Enterprise Quarter is flourishing

Entrepreneurs are still launching and growing businesses even in the current economic climate. In fact Slough’s thriving enterprise quarter has just announced that several new businesses have just taken office space there. TRI Healthcare, a supplier of healthcare products, Echo Supplements, a provider of dietary supplements, Tube UK, a sound equipment supplier and UK South [...]